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Barriers to effective planning
Communication policy essential for the growing SME This is a summary of a talk given by Martin Kuhne of Ibis Associates in Bremen to an audience of small business advisors in September 2004. Background One of the most serious barriers that a...



How To Ruin Your Business
If you're like the rest of us, you've spent a lot of time trying different things to make your online business come together. There are countless methods of conducting a viable marketing career, but there are also as many ways to destroy one as...

Leave Your “Buts” Behind for Great Customer Service
How many times have you heard something similar to this in a customer service situation? Customer: “Why don’t you just do it this way, and it will take care of the situation.” Customer Service Person: “I understand what you are saying, but we can...


Why Employee Satisfaction Surveys and Employee Exit Surveys make good sense
In a competitive world with the need for businesses to be more streamlined and productive a company can often find itself with a workforce working under pressure resulting in low moral and high staff turnover. The benefits of a company having a...

 
Ten Motivational Triggers That Make People Buy

1. People want to make more money. They maywant to start their own business, get a higher payingjob or invest in the stock market. This will makethem feel successful.

2. People want to save money. They may want toinvest for the future or save for a big purchase.This will make them feel more secure.

3. People want to save time. They may want towork less and spend time enjoying life's pleasures.This will make them feel more relaxed.

4. People want to look better. They may want tolose weight, tone their body, or improve their facialfeatures. This will make them feel more attractive.

5. People want to learn something new. They maywant to learn how to change their car oil or build adeck. This will make them feel more intelligent.

6. People want to live longer. They may want toget in shape, eat better or gain extra energy. Thiswill make them feel


healthier.

7. People want to be comfortable. They may wantto relive aches and pains or want to sleep in a morecomfortable bed. This will make them feelrelieved.

8. People want to be loved. They may not want tobe lonely anymore or want to start dating again.This will make them feel wanted.

9. People want to be popular. They may want tobe a famous celebrity or be more popular inschool. This will make them feel praised andadmired.

10. People want to gain pleasure. They may wantsatisfy their appetite or sexual desires. This willmake them feel more fulfilled.

ABOUT THE AUTHOR
Author Dan Brown has been active in internet marketing for the past 4 years. Dan currently is working with the Zabang search engine introducing their new affiliate program, which is due out July, 2005. Zabang Affiliate Program


 


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Edited by:Michael Saunders

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